46
zerotol
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 6% kills the launch gate
Growth
Incredible+118.5%90-day search growth — must beat 0% to launch
Avg price
Great$77.45avg listing price — sweet spot $15–$100
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Price range
Good$17.84–$174.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,646.14avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$66K$66K/yr · 20K searches
Competition
Bad94%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand