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yarbo
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Review moat
Incredible7.67avg incumbent reviews — the moat a new listing must climb
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Market size
Great$1.1M$1.1M/yr · 109K searches
Growth
Okay+15.8%90-day search growth — must beat 0% to launch
Competition
Bad97%top-5 click share — a locked-up shelf
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand
Avg price
Bad$5426.90avg listing price — sweet spot $15–$100
Price range
Bad$2211.65–$7812.43cheapest to priciest tracked listing — scored on the share inside $15–$100