51
white flag
Worth a lookShows demand growing +48.7% this quarter, but a small market ($40K/yr) keeps it on the watch list.
Growth
Good+48.7%90-day search growth — must beat 0% to launch
Review moat
Good865.58avg incumbent reviews — the moat a new listing must climb
Brand share
Good66%top-5 brand share — brands hold most of the demand
Price range
Good$6.32–$28.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.2%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.1%return rate — above 5% kills the launch gate
Avg price
Okay$10.66avg listing price — sweet spot $15–$100
Market size
Bad$40K$40K/yr · 72K searches