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vole killer
Worth a lookShows searches that convert (13.6% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Incredible13.6%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Avg price
Incredible$27.65avg listing price — sweet spot $15–$100
Price range
Great$10.12–$72.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+89.9%90-day search growth — must beat 0% to launch
Market size
Good$444K$444K/yr · 118K searches
Review moat
Bad4,501.18avg incumbent reviews — the moat a new listing must climb
Brand share
Bad90%top-5 brand share — brand-locked demand
Competition
Bad78%top-5 click share — a locked-up shelf