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73

tiller

Launch it

A $4.6M/yr market growing +85.6% this quarter with returns at 1.6% — clears our launch bar.

Market size 97Growth 85Conversion 24Competition 84Returns 84Price range 11Avg price 72Brand share 83Review moat 63Quality gap 67

Market size

Incredible$4.6M

$4.6M/yr · 2.2M searches

Growth

Great+85.6%

90-day search growth — must beat 0% to launch

Competition

Great31%

top-5 click share — an open shelf

Returns

Great1.6%

return rate — above 6% kills the launch gate

Brand share

Great52%

top-5 brand share — no brand owns this niche

Avg price

Good$107.53

avg listing price — sweet spot $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good981.88

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Price range

Bad$7.89–$775.04

cheapest to priciest tracked listing — scored on the share inside $15–$100