60
thyme plant
Worth a lookShows beatable incumbent ratings (3.6★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Incredible3.6★avg incumbent rating — lower means beatable quality
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Great$18.48avg listing price — sweet spot $15–$100
Price range
Good$3.02–$46.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+53.8%90-day search growth — must beat 0% to launch
Review moat
Good854.69avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.3%search→purchase rate — share of searches ending in a sale
Brand share
Good75%top-5 brand share — brands hold most of the demand
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Market size
Bad$33K$33K/yr · 34K searches
Signals Quality Gap