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79

squirrel feeder

Launch it

A $1.5M/yr market growing +73.7% this quarter with returns at 0.2% — clears our launch bar.

Market size 86Growth 80Conversion 46Competition 78Returns 99Price range 88Avg price 95Brand share 74Review moat 68Quality gap 76

Returns

Incredible0.2%

return rate — above 6% kills the launch gate

Avg price

Incredible$23.46

avg listing price — sweet spot $15–$100

Price range

Great$6.88–$99.83

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Great$1.5M

$1.5M/yr · 1.7M searches

Growth

Great+73.7%

90-day search growth — must beat 0% to launch

Competition

Great37%

top-5 click share — an open shelf

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Brand share

Good61%

top-5 brand share — brands hold most of the demand

Review moat

Good766.02

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.6%

search→purchase rate — share of searches ending in a sale