43
spiral tree
Skip itA small market ($27K/yr) — this niche doesn't clear our bar today.
Review moat
Great232.76avg incumbent reviews — the moat a new listing must climb
Brand share
Good60%top-5 brand share — brands hold most of the demand
Avg price
Great$100.05avg listing price — sweet spot $15–$100
Returns
Good2.7%return rate — above 5% kills the launch gate
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Price range
Okay$23.75–$190.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+15.0%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Market size
Bad$27K$27K/yr · 41K searches