56
spa brush
Worth a lookShows low returns (1.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.2%return rate — above 5% kills the launch gate
Growth
Great+80.7%90-day search growth — must beat 0% to launch
Conversion
Great7.7%search→purchase rate — share of searches ending in a sale
Avg price
Great$15.20avg listing price — sweet spot $15–$100
Price range
Good$7.31–$34.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,952.62avg incumbent reviews — the moat a new listing must climb
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Market size
Bad$30K$30K/yr · 26K searches