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60

sofyre rodent repellent pouches

Worth a look

Shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 38Growth 95Conversion 67Competition 9Returns 98Price range 95Avg price 95Brand share 17Review moat 25Quality gap 97

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Quality gap

Incredible3.8★

avg incumbent rating — lower means beatable quality

Growth

Incredible+122.8%

90-day search growth — must beat 0% to launch

Avg price

Incredible$29.97

avg listing price — sweet spot $15–$100

Price range

Incredible$20.59–$45.86

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good6.1%

search→purchase rate — share of searches ending in a sale

Market size

Okay$193K

$193K/yr · 106K searches

Review moat

Bad4,204.38

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad93%

top-5 brand share — brand-locked demand

Competition

Bad89%

top-5 click share — a locked-up shelf

Trend