66
skeleton
Launch itA $2.9M/yr market growing +35.2% this quarter with returns at 3.8% — clears our launch bar.
Market size
Incredible$2.9M$2.9M/yr · 4.5M searches
Brand share
Incredible36%top-5 brand share — no brand owns this niche
Avg price
Great$47.26avg listing price — sweet spot $15–$100
Competition
Great31%top-5 click share — an open shelf
Review moat
Good561.34avg incumbent reviews — the moat a new listing must climb
Growth
Good+35.2%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Okay3.8%return rate — above 5% kills the launch gate
Price range
Okay$6.94–$279.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand