60
seed starter tray
Worth a lookShows a $2.4M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size
Incredible$2.4M$2.4M/yr · 2.8M searches
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Great$16.82avg listing price — sweet spot $15–$100
Price range
Great$7.96–$36.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Conversion
Good5.2%search→purchase rate — share of searches ending in a sale
Brand share
Good69%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay3,348.42avg incumbent reviews — the moat a new listing must climb
Growth
Bad-60.0%90-day search growth — must beat 0% to launch