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59

round outdoor rugs for patios

Worth a look

Shows demand growing +120.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 27Growth 95Conversion 11Competition 91Returns 20Price range 53Avg price 92Brand share 84Review moat 43Quality gap 60

Growth

Incredible+120.4%

90-day search growth — must beat 0% to launch

Avg price

Great$52.68

avg listing price — sweet spot $15–$100

Competition

Great24%

top-5 click share — an open shelf

Brand share

Great51%

top-5 brand share — no brand owns this niche

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good$20.45–$170.89

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay2,241.6

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$111K

$111K/yr · 234K searches

Returns

Bad6.4%

return rate — above 5% kills the launch gate

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

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