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roachbane
Launch itA $9.4M/yr market growing +74.6% this quarter with returns at 0.6% — clears our launch bar.
Market size
Incredible$9.4M$9.4M/yr · 2.5M searches
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Conversion
Incredible12.7%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$29.73avg listing price — sweet spot $15–$100
Price range
Great$8.49–$54.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+74.6%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Bad92%top-5 click share — a locked-up shelf
Review moat
Bad44,261.88avg incumbent reviews — the moat a new listing must climb
Brand share
Bad100%top-5 brand share — brand-locked demand