49
rebel flag
Skip itA small market ($14K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Brand share
Great52%top-5 brand share — no brand owns this niche
Competition
Great39%top-5 click share — an open shelf
Review moat
Good947avg incumbent reviews — the moat a new listing must climb
Growth
Good+22.4%90-day search growth — must beat 0% to launch
Avg price
Okay$11.87avg listing price — sweet spot $15–$100
Price range
Okay$6.50–$21.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Market size
Bad$14K$14K/yr · 200K searches
Signals No Dominant Brand