47
razor wire
Skip itA small market ($79K/yr) — this niche doesn't clear our bar today.
Avg price
Great$47.09avg listing price — sweet spot $15–$100
Review moat
Great130.68avg incumbent reviews — the moat a new listing must climb
Price range
Good$9.97–$145.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.8%return rate — above 5% kills the launch gate
Brand share
Good74%top-5 brand share — brands hold most of the demand
Growth
Okay+15.3%90-day search growth — must beat 0% to launch
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Market size
Bad$79K$79K/yr · 49K searches