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propane heater

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Soft demand (-93.9% this quarter) — this niche doesn't clear our bar today.

Market size 100Growth 0Conversion 12Competition 42Returns 83Price range 18Avg price 64Brand share 18Review moat 25Quality gap 48

Market size

Incredible$9.1M

$9.1M/yr · 7.5M searches

Returns

Great1.6%

return rate — above 5% kills the launch gate

Avg price

Good$132.04

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Review moat

Bad4,479.35

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad93%

top-5 brand share — brand-locked demand

Price range

Bad$65.72–$259.35

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Growth

Bad-93.9%

90-day search growth — must beat 0% to launch

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