37
potting tray
Skip itA small market ($37K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Great$18.09avg listing price — sweet spot $15–$100
Price range
Great$6.04–$48.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.5%search→purchase rate — share of searches ending in a sale
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Review moat
Okay3,538.92avg incumbent reviews — the moat a new listing must climb
Competition
Bad72%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-19.8%90-day search growth — must beat 0% to launch
Market size
Bad$37K$37K/yr · 38K searches
Signals Low Review Barrier