56
portable pop up tent
Worth a lookShows no brand lock-in (top 5 brands take 37% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Incredible37%top-5 brand share — no brand owns this niche
Competition
Great26%top-5 click share — an open shelf
Avg price
Great$69.09avg listing price — sweet spot $15–$100
Growth
Great+69.6%90-day search growth — must beat 0% to launch
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Good$13.80–$168.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay4.6%return rate — above 5% kills the launch gate
Review moat
Okay3,925.49avg incumbent reviews — the moat a new listing must climb
Market size
Bad$39K$39K/yr · 94K searches
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale