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61

pool putty

Worth a look

Shows searches that convert (14.6% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 40Growth 96Conversion 97Competition 21Returns 88Price range 75Avg price 76Brand share 28Review moat 39Quality gap 67

Conversion

Incredible14.6%

search→purchase rate — share of searches ending in a sale

Growth

Incredible+147.7%

90-day search growth — must beat 0% to launch

Returns

Great1.3%

return rate — above 5% kills the launch gate

Avg price

Great$15.42

avg listing price — sweet spot $15–$100

Price range

Great$6.30–$41.65

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Market size

Okay$207K

$207K/yr · 92K searches

Review moat

Okay2,576.25

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Competition

Bad75%

top-5 click share — a locked-up shelf

Signals Trending

Search terms