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74

pool pump

Launch it

A $16.8M/yr market growing +267.4% this quarter with returns at 1.8% — clears our launch bar.

Market size 100Growth 99Conversion 35Competition 85Returns 78Price range 13Avg price 57Brand share 59Review moat 38Quality gap 85

Market size

Incredible$16.8M

$16.8M/yr · 3.9M searches

Growth

Incredible+267.4%

90-day search growth — must beat 0% to launch

Competition

Great30%

top-5 click share — an open shelf

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Returns

Great1.8%

return rate — above 5% kills the launch gate

Brand share

Good70%

top-5 brand share — brands hold most of the demand

Avg price

Good$153.59

avg listing price — sweet spot $15–$100

Review moat

Okay2,686.4

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay2.8%

search→purchase rate — share of searches ending in a sale

Price range

Bad$11.72–$645.46

cheapest to priciest tracked listing — scored on the share inside $15–$100

Search terms