Skip to content
70

pond filter

Launch it

A $1.3M/yr market growing +115.2% this quarter with returns at 3.2% — clears our launch bar.

Market size 83Growth 95Conversion 23Competition 81Returns 48Price range 26Avg price 79Brand share 81Review moat 62Quality gap 75

Growth

Incredible+115.2%

90-day search growth — must beat 0% to launch

Market size

Great$1.3M

$1.3M/yr · 796K searches

Competition

Great34%

top-5 click share — an open shelf

Brand share

Great54%

top-5 brand share — no brand owns this niche

Avg price

Great$89.18

avg listing price — sweet spot $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good1,030.88

avg incumbent reviews — the moat a new listing must climb

Returns

Okay3.2%

return rate — above 5% kills the launch gate

Price range

Okay$9.18–$340.11

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad1.8%

search→purchase rate — share of searches ending in a sale

Search terms