55
pink beach umbrella
Worth a lookShows demand growing +147.6% this quarter, but weak search conversion (1.5%) keeps it on the watch list.
Growth
Incredible+147.6%90-day search growth — must beat 0% to launch
Avg price
Great$66.64avg listing price — sweet spot $15–$100
Price range
Good$22.05–$131.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Brand share
Good68%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay2,319.24avg incumbent reviews — the moat a new listing must climb
Market size
Okay$129K$129K/yr · 129K searches
Returns
Okay4.7%return rate — above 5% kills the launch gate
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale