75
party tent
Launch itA $4.8M/yr market growing +115.3% this quarter with returns at 2.2% — clears our launch bar.
Market size
Incredible$4.8M$4.8M/yr · 2.9M searches
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Growth
Incredible+115.3%90-day search growth — must beat 0% to launch
Competition
Incredible19%top-5 click share — an open shelf
Brand share
Great49%top-5 brand share — no brand owns this niche
Returns
Good2.2%return rate — above 5% kills the launch gate
Review moat
Okay1,603.11avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$193.55avg listing price — sweet spot $15–$100
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Price range
Bad$28.11–$1252.74cheapest to priciest tracked listing — scored on the share inside $15–$100