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51

natures good guys

Worth a look

Shows low returns (0.7%), but a small market ($30K/yr) keeps it on the watch list.

Market size 8Growth 84Conversion 33Competition 19Returns 97Price range 95Avg price 95Brand share 14Review moat 33Quality gap 84

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Avg price

Incredible$34.96

avg listing price — sweet spot $15–$100

Price range

Incredible$17.21–$59.16

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Great+83.1%

90-day search growth — must beat 0% to launch

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.6%

search→purchase rate — share of searches ending in a sale

Review moat

Okay3,247.15

avg incumbent reviews — the moat a new listing must climb

Competition

Bad77%

top-5 click share — a locked-up shelf

Brand share

Bad94%

top-5 brand share — brand-locked demand

Market size

Bad$30K

$30K/yr · 33K searches

Products