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natural wasp spray
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Great9.8%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Growth
Great+79.0%90-day search growth — must beat 0% to launch
Avg price
Great$17.65avg listing price — sweet spot $15–$100
Price range
Good$9.92–$24.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad13,630.6avg incumbent reviews — the moat a new listing must climb
Market size
Bad$50K$50K/yr · 29K searches
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand