71
mosquito sticks for outside
Worth a lookShows demand growing +249.0% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+249.0%90-day search growth — must beat 0% to launch
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Brand share
Great51%top-5 brand share — no brand owns this niche
Conversion
Great8.9%search→purchase rate — share of searches ending in a sale
Avg price
Great$17.53avg listing price — sweet spot $15–$100
Competition
Great35%top-5 click share — an open shelf
Price range
Great$5.25–$57.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Okay2,688.37avg incumbent reviews — the moat a new listing must climb
Market size
Bad$25K$25K/yr · 16K searches