46
money tree soil
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Incredible12.3%search→purchase rate — share of searches ending in a sale
Avg price
Good$14.19avg listing price — sweet spot $15–$100
Review moat
Good871.88avg incumbent reviews — the moat a new listing must climb
Price range
Good$7.41–$23.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+10.0%90-day search growth — must beat 0% to launch
Market size
Okay$130K$130K/yr · 74K searches
Competition
Bad88%top-5 click share — a locked-up shelf
Brand share
Bad97%top-5 brand share — brand-locked demand