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lemon balm plant
Worth a lookShows low returns (0.1%), but a concentrated shelf (top 5 take 93% of clicks) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Growth
Great+91.9%90-day search growth — must beat 0% to launch
Avg price
Great$18.59avg listing price — sweet spot $15–$100
Conversion
Good6.5%search→purchase rate — share of searches ending in a sale
Price range
Good$3.93–$29.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad5,778.13avg incumbent reviews — the moat a new listing must climb
Market size
Bad$86K$86K/yr · 71K searches
Competition
Bad93%top-5 click share — a locked-up shelf
Brand share
Bad98%top-5 brand share — brand-locked demand
Signals Quality Gap