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keep bugs away outside
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Growth
Incredible+311.1%90-day search growth — must beat 0% to launch
Avg price
Incredible$31.36avg listing price — sweet spot $15–$100
Price range
Great$10.18–$100.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Conversion
Good5.7%search→purchase rate — share of searches ending in a sale
Returns
Good2.5%return rate — above 5% kills the launch gate
Review moat
Bad21,242.89avg incumbent reviews — the moat a new listing must climb
Market size
Bad$58K$58K/yr · 33K searches
Competition
Bad87%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals Trending