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john deere air filter
Skip itA small market ($39K/yr) — this niche doesn't clear our bar today.
Conversion
Incredible16.3%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Review moat
Good689.23avg incumbent reviews — the moat a new listing must climb
Avg price
Good$13.94avg listing price — sweet spot $15–$100
Growth
Good+37.6%90-day search growth — must beat 0% to launch
Price range
Good$8.28–$22.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad77%top-5 click share — a locked-up shelf
Market size
Bad$39K$39K/yr · 17K searches