72
hydrangeas/live plants
Worth a lookShows beatable incumbent ratings (3.6★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Incredible3.6★avg incumbent rating — lower means beatable quality
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Growth
Incredible+112.7%90-day search growth — must beat 0% to launch
Avg price
Incredible$25.57avg listing price — sweet spot $15–$100
Review moat
Great271.78avg incumbent reviews — the moat a new listing must climb
Price range
Great$5.30–$55.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good61%top-5 brand share — brands hold most of the demand
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Market size
Okay$113K$113K/yr · 196K searches