65
hosta
Worth a lookShows beatable incumbent ratings (3.0★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Incredible3.0★avg incumbent rating — lower means beatable quality
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Competition
Great31%top-5 click share — an open shelf
Review moat
Great349.46avg incumbent reviews — the moat a new listing must climb
Brand share
Great59%top-5 brand share — no brand owns this niche
Price range
Good$6.67–$30.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$579K$579K/yr · 1.4M searches
Avg price
Good$13.08avg listing price — sweet spot $15–$100
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-28.7%90-day search growth — must beat 0% to launch