47
grass rug
Skip itWeak search conversion (1.2%) — this niche doesn't clear our bar today.
Avg price
Incredible$31.21avg listing price — sweet spot $15–$100
Price range
Great$9.29–$75.52cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good72%top-5 brand share — brands hold most of the demand
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Growth
Okay+15.0%90-day search growth — must beat 0% to launch
Returns
Okay3.9%return rate — above 5% kills the launch gate
Market size
Okay$131K$131K/yr · 363K searches
Review moat
Bad4,290.17avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale