75
gopher bait
Worth a lookShows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Avg price
Incredible$23.89avg listing price — sweet spot $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Growth
Great+90.5%90-day search growth — must beat 0% to launch
Conversion
Great8.9%search→purchase rate — share of searches ending in a sale
Price range
Great$7.58–$51.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$623K$623K/yr · 292K searches
Brand share
Good68%top-5 brand share — brands hold most of the demand
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,768.77avg incumbent reviews — the moat a new listing must climb