40
gingerbread rug
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$22.80avg listing price — sweet spot $15–$100
Price range
Incredible$16.71–$33.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great112.3avg incumbent reviews — the moat a new listing must climb
Brand share
Good62%top-5 brand share — brands hold most of the demand
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Returns
Okay4.9%return rate — above 5% kills the launch gate
Growth
Bad-11.0%90-day search growth — must beat 0% to launch
Market size
Bad$0$0/yr · 186K searches
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale