67
fly paper
Worth a lookShows searches that convert (17.4% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Incredible17.4%search→purchase rate — share of searches ending in a sale
Growth
Incredible+197.1%90-day search growth — must beat 0% to launch
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Good$13.87avg listing price — sweet spot $15–$100
Market size
Good$549K$549K/yr · 227K searches
Price range
Good$2.58–$30.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Review moat
Bad11,805.32avg incumbent reviews — the moat a new listing must climb
Signals Trending