61
fish spatula
Worth a lookShows searches that convert (10.0% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Great10.0%search→purchase rate — share of searches ending in a sale
Returns
Great1.4%return rate — above 5% kills the launch gate
Brand share
Great51%top-5 brand share — no brand owns this niche
Market size
Great$1.0M$1.0M/yr · 771K searches
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Price range
Good$5.07–$33.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$13.22avg listing price — sweet spot $15–$100
Review moat
Okay2,596.25avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-16.3%90-day search growth — must beat 0% to launch