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emerald ash borer tree treatment
Worth a lookShows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Incredible$42.15avg listing price — sweet spot $15–$100
Conversion
Great8.9%search→purchase rate — share of searches ending in a sale
Growth
Good+49.8%90-day search growth — must beat 0% to launch
Price range
Good$18.26–$145.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$585K$585K/yr · 157K searches
Review moat
Okay1,719.53avg incumbent reviews — the moat a new listing must climb
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad100%top-5 brand share — brand-locked demand