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59

dove food

Worth a look

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 52Growth 68Conversion 85Competition 23Returns 100Price range 88Avg price 94Brand share 43Review moat 54Quality gap 32

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Great$22.47

avg listing price — sweet spot $15–$100

Price range

Great$10.03–$70.07

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great9.5%

search→purchase rate — share of searches ending in a sale

Growth

Good+48.4%

90-day search growth — must beat 0% to launch

Review moat

Good1,335.85

avg incumbent reviews — the moat a new listing must climb

Market size

Good$321K

$321K/yr · 150K searches

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Competition

Bad72%

top-5 click share — a locked-up shelf

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