70
david austin roses
Worth a lookShows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Growth
Incredible+187.2%90-day search growth — must beat 0% to launch
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Avg price
Incredible$33.50avg listing price — sweet spot $15–$100
Review moat
Great178.69avg incumbent reviews — the moat a new listing must climb
Price range
Great$5.15–$77.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great32%top-5 click share — an open shelf
Brand share
Good64%top-5 brand share — brands hold most of the demand
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Market size
Bad$40K$40K/yr · 119K searches