66
clover
Launch itA $1.6M/yr market growing +30.4% this quarter with returns at 0.3% — clears our launch bar.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Great$20.72avg listing price — sweet spot $15–$100
Market size
Great$1.6M$1.6M/yr · 1.1M searches
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Great$6.97–$55.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.7%search→purchase rate — share of searches ending in a sale
Growth
Good+30.4%90-day search growth — must beat 0% to launch
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Brand share
Bad90%top-5 brand share — brand-locked demand
Review moat
Bad5,512.85avg incumbent reviews — the moat a new listing must climb