55
citrus soil
Worth a lookShows low returns (0.4%), but a concentrated shelf (top 5 take 71% of clicks) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Avg price
Great$20.23avg listing price — sweet spot $15–$100
Price range
Great$7.38–$46.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+67.0%90-day search growth — must beat 0% to launch
Conversion
Good6.7%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay2,690.29avg incumbent reviews — the moat a new listing must climb
Market size
Okay$117K$117K/yr · 87K searches
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Competition
Bad71%top-5 click share — a locked-up shelf