60
cilantro seeds
Worth a lookShows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Great11.1%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Good64%top-5 brand share — brands hold most of the demand
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Market size
Good$285K$285K/yr · 389K searches
Growth
Okay+14.8%90-day search growth — must beat 0% to launch
Review moat
Bad6,471.69avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$6.61avg listing price — sweet spot $15–$100
Price range
Bad$2.11–$11.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand