60
charcoal rake
Worth a lookShows a thin review moat (158 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Review moat
Great158.22avg incumbent reviews — the moat a new listing must climb
Growth
Great+77.9%90-day search growth — must beat 0% to launch
Avg price
Great$16.40avg listing price — sweet spot $15–$100
Conversion
Great7.7%search→purchase rate — share of searches ending in a sale
Returns
Great1.8%return rate — above 5% kills the launch gate
Price range
Good$10.14–$28.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good63%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Market size
Bad$48K$48K/yr · 38K searches