57
carpas
Worth a lookShows beatable incumbent ratings (3.9★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Brand share
Great46%top-5 brand share — no brand owns this niche
Growth
Great+69.9%90-day search growth — must beat 0% to launch
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Returns
Good2.1%return rate — above 5% kills the launch gate
Avg price
Good$145.08avg listing price — sweet spot $15–$100
Review moat
Okay1,540.9avg incumbent reviews — the moat a new listing must climb
Market size
Bad$74K$74K/yr · 150K searches
Price range
Bad$37.25–$861.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale