47
built in grill
Skip itPricing outside the sweet spot ($956.52 avg) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Review moat
Great295.13avg incumbent reviews — the moat a new listing must climb
Growth
Good+37.6%90-day search growth — must beat 0% to launch
Market size
Good$362K$362K/yr · 130K searches
Brand share
Good75%top-5 brand share — brands hold most of the demand
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Avg price
Bad$956.52avg listing price — sweet spot $15–$100
Price range
Bad$162.38–$1986.24cheapest to priciest tracked listing — scored on the share inside $15–$100