bleeding heart plant
Worth a lookShows beatable incumbent ratings (3.5★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Incredible3.5★avg incumbent rating — lower means beatable quality
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Great107.04avg incumbent reviews — the moat a new listing must climb
Growth
Great+84.9%90-day search growth — must beat 0% to launch
Avg price
Great$19.19avg listing price — sweet spot $15–$100
Price range
Good$6.01–$35.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good64%top-5 brand share — brands hold most of the demand
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Market size
Bad$46K$46K/yr · 87K searches