60
bird seed cake
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great9.2%search→purchase rate — share of searches ending in a sale
Avg price
Great$17.94avg listing price — sweet spot $15–$100
Growth
Good+54.3%90-day search growth — must beat 0% to launch
Price range
Good$4.11–$41.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$334K$334K/yr · 202K searches
Review moat
Okay1,739.5avg incumbent reviews — the moat a new listing must climb
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Bad93%top-5 brand share — brand-locked demand