83
bird netting
Launch itA $2.0M/yr market growing +161.5% this quarter with returns at 1.4% — clears our launch bar.
Growth
Incredible+161.5%90-day search growth — must beat 0% to launch
Market size
Incredible$2.0M$2.0M/yr · 1.7M searches
Brand share
Great45%top-5 brand share — no brand owns this niche
Returns
Great1.4%return rate — above 6% kills the launch gate
Avg price
Great$16.35avg listing price — sweet spot $15–$100
Competition
Great38%top-5 click share — an open shelf
Conversion
Great7.3%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good$4.32–$33.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,398.19avg incumbent reviews — the moat a new listing must climb